Controversial ‘Cocaine’ Energy Drink Back in Connecticut

A controversial energy drink, named “Cocaine,” has made it back onto retailers’ shelves in Connecticut.  This drink has been marketed as the “The Legal Alternative,” “Speed in a Can,” “Liquid Cocaine,” and “Cocaine – Instant Rush.”

In 2007, the Food and Drug Administration (FDA) looked unfavorably on the company's method of marketing the product and issued a warning statement.  Redux Beverages LLC, the company that produces the drink has since changed its marketing and believes it has satisfied the FDA’s objections.

“Cocaine” contains 280 milligrams of caffeine, which is higher than most other U.S. energy drinks (Red Bull contains 80 milligrams).