October 17, 2013

New York City Physicians Prescribe Fruits and Vegetables

According to a recent NPR article, the nonprofit organization, Wholesome Wave, partnered with New York City physicians and farmers markets to create the Fruit and Vegetable Prescription Program (FVRx). The program is designed to help overweight and obese children at risk of developing Type 2 diabetes and heart disease. Physicians meet weekly with children enrolled in the program and give them fruit and vegetable prescriptions that they can redeem at 140 participating farmers markets for locally grown fruits and vegetables. Participants receive $1 per day for each person in their family (e.g., a family of four receives $28 per week).

Wholesome Wave operates FVRx programs at 12 sites in seven states and the District of Columbia, including Massachusetts, Maine, and Rhode Island.